General Motors has filed to trademark this name

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General Motors has filed an application at the United States Trademark and Patent Office. The name has a lot of nostalgia and tremendous future scope associated with it. The term is ‘Buick Electra’.

Anyone, who isn’t living under the rocks, would understand the value of the term ‘Electra’, at the hands of a Car manufacturing company, at present times. With the Electric Vehicles sector exploding and Tesla’s roof-shattering rise, General Motors would like to weigh its weight too. 

Just in case you are unaware, Buick is a subsidiary of General Motors. It even released cars with the Electra name for a long time. The cars stopped in 1990. After almost three decades, the name is about to resurrect.

A check at the domain name Electra.com was very surprising. The website wasn’t up on the domain name. A WhoIs lookup showed that the domain name is registered with Universal City Studios.

Read about the case in detail, here.

The Wizard
Author: The Wizard

I write on a range of topics that includes Branding, Marketing, Acquisitions, Statistics and an especial emphasis on Domain Name. The opinions expressed may change from time to time as that is how a person and ideas evolve.

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The Wizard

I write on a range of topics that includes Branding, Marketing, Acquisitions, Statistics and an especial emphasis on Domain Name. The opinions expressed may change from time to time as that is how a person and ideas evolve.

By The Wizard

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The Wizard

I write on a range of topics that includes Branding, Marketing, Acquisitions, Statistics and an especial emphasis on Domain Name. The opinions expressed may change from time to time as that is how a person and ideas evolve.