Toronto-based fintech leader, 2757953 Ontario Inc. (Paaspay, Faster and Faster.ca), has recently announced a major branding and operating name change. The company is now known simply as “Faster”, which is reflective of its commitment to delivering faster payment solutions to small businesses in Canada.
The change comes with a new company internet domain, Faster.ca, and an updated website that is set to launch in the coming weeks. The rebranding will not affect any of the company’s services, products, or customers. However, it does represent a shift in focus towards delivering more efficient payment solutions and helping small businesses save money.
Comprehensive Suite of Tools for Small Businesses
Faster provides a comprehensive suite of tools that small businesses need to operate successfully and save money. Turn-key solutions for accepting credit and debit-card payments are just the beginning.
The company’s free cloud-based business account facilitates same-day settlements of card payments and provides other banking features like bill payment, EFT, and Interac e-Transfers. Additionally, Faster offers a business Mastercard-branded debit card for business expenses and instant access to funds through one of the largest coast-to-coast surcharge-free ATM networks.
Faster’s New Mission and Business Value
Faster’s new name reflects its mission to help small businesses run their operations more efficiently, save money, and get paid faster. The company specialises in payment technology, allowing businesses to accept electronic forms of payment, including Interac, Mastercard, Visa, and American Express, with faster settlement times, even on weekends and holidays.
The solutions offered by Faster include a feature-rich payment terminal, a free cloud-based mobile business account, and a free commercial debit Mastercard linked to a user’s cloud account for business purchases and expenses. The sign-up and onboarding process takes less than 2 minutes.
In today’s fast-paced business environment, speed is a critical factor for success. By enabling faster payments, Faster is helping small businesses to stay ahead of the competition and improve their bottom line. With its comprehensive suite of tools and solutions, Faster is making it easier than ever for small businesses to manage their finances and get paid quickly.
How could the domain Faster.ca help the company?
Increased Brand Recognition: The domain name Faster.ca is short, memorable, and easy to pronounce. This makes it easier for customers to remember and recognize the brand.
Improved SEO: A domain name that reflects the company’s brand identity can improve search engine optimization (SEO) and increase the company’s visibility in search engine results pages (SERPs).
Better User Experience: The domain name Faster.ca is easy to type, which makes it easier for customers to access the company’s website. This can improve the overall user experience and increase customer engagement.
Enhanced Credibility: A domain name that reflects the company’s brand identity can enhance the company’s credibility and legitimacy in the eyes of customers.
Competitive Advantage: Having a domain name that reflects the company’s brand identity can provide a competitive advantage over other companies in the same industry.
The Bottom Line
In conclusion, the rebranding of 2757953 Ontario Inc. to “Faster” is a major step forward for the company and its mission to provide innovative and efficient payment solutions to small businesses in Canada. With its comprehensive suite of tools and solutions, Faster is well positioned to help small businesses thrive in today’s fast-paced business environment.
For more information, please visit Faster.ca or contact the team at [email protected].