Lotus365 is an upcoming online gaming platform. The platform has recently gained a substantial user base in India. However, it has made a move that would surprise many. It has switched from a universal .com domain name to an Indian one!
Yes, recently it was announced that the platform has shifted from a premium Lotus365.com to a new Lotus365.in. A Google search about the company also renders the Indian domain name in search results. This is significant as the company is based in Malta and not India.
Why an Indian domain name?
Lotus365 chose an Indian domain name, Lotus365.in, to better target the Indian market and establish a stronger presence in the country. The “.in” domain name extension is specifically designated for Indian websites, and having a domain name with this extension may help Lotus365 build trust and credibility with Indian users.
India is a rapidly growing market for online gaming, with a large and young population that is increasingly adopting digital technologies. According to a report by the India Brand Equity Foundation, the Indian gaming industry is expected to grow at a compound annual growth rate of 21% between 2020 and 2025, reaching a market size of $3.75 billion by 2025.
By acquiring a domain name that is more relevant to the Indian market, Lotus365 may be better positioned to attract and retain Indian users. The company may also be able to improve its search engine rankings for Indian users searching for online gaming platforms, as search engines often prioritise websites with country-specific domain extensions for local search results.
Lotus365’s decision to acquire an Indian domain name reflects the company’s strategic focus on expanding its business and capitalising on the growing demand for online gaming in India.
Lotus365 is an online gaming platform that is based in India and offers a range of games to its users. The platform provides a variety of gaming options to its users, including casino games, live dealer games, sports betting, virtual games, and more. These games are designed to appeal to a broad range of players, with different preferences and skill levels.
One of the primary attractions of Lotus365 is its convenience. Players can access the platform through its website or mobile app, making it easy to play games from anywhere, at any time. The platform is also designed to be user-friendly, with an intuitive interface that allows players to quickly navigate to their preferred games.
Lotus365 offers a variety of payment options for its users, including credit/debit cards, net banking, and e-wallets. The platform also uses advanced security measures to ensure that user data and transactions are safe and secure. Additionally, Lotus365 offers customer support through email, phone, and live chat, to address any issues or concerns that users may have.
Another advantage of Lotus365 is its promotions and bonuses. The platform offers various bonuses and rewards to its users, such as sign-up bonuses, referral bonuses, and cashback offers. These promotions are designed to attract new users and retain existing ones, while also providing an incentive for players to keep playing.
Overall, Lotus365 is a popular online gaming platform in India, offering a range of games, convenient access, and a variety of payment options, promotions, and bonuses. The platform is designed to provide a safe, secure, and enjoyable gaming experience to its users.