Tag: Climate Change
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Taking on Climate Misinformation: One Domain at a Time
Misinformation, like an unwelcome guest, has found its way into the digital spaces we navigate daily. In the heart of Alberta, a tech-savvy father, Denis Lemire, took matters into his own hands, responding to what he calls the Alberta government’s “blatant misinformation” campaign. His weapon of choice? A $12 website that cleverly counteracts the narrative. …
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When former partners wrestled for the domain GreenYourLab.org
Breakups are tough, both personally and professionally. Sometimes disputes over a domain name arise when both parties were earlier partners. My Green Lab, Corp is a non-profit organization aimed at sustainability. It operates on the domain name MyGreenLab.org. The organization owns the USPTO trademark for MY GREEN LAB, registered in December 2014. However, the domain…
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BlackRock files complaint against typosquatting
BlackRock, the biggest asset management company in the world, had to reach the court against a couple of counterfeit domain names. The domain names were all centered around its primary domain name BlackRock.com. In the complaint, BlackRock has accused the domain names of typosquatting. Typosquatting is a malicious technique in which fraudsters register domain names…
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Mercedes brand campaign finds a smart critique
Mercedes Benz had recently launched, Nature or Nothing brand campaign. As the name suggests, it focussed on increasing sensitivity and awareness towards the environmental danger we all are in. However, the campaign’s chances of a global exposure was cut short because of one witty reply. Nature or Nothing was aimed at promoting Mercedes’ series of…
