Tag: Mumbai
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Sasmsonite’s interesting branding strategy in Mumbai
Samsonite has launched a new multimedia campaign called “Tested like Samsonite” at the T2 Mumbai International Airport in association with Times OOH. The campaign showcases the brand’s range of products that undergo tough strength and durability tests, with high-profile advertising installations featuring Amitabh Bachchan, Yuvraj Singh, and Mithali Raj.
