Tag: Secondary Meaning
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Advantages/ Disadvantages of an eloquently descriptive trade name
Descriptive trade names are names that are not exclusive in nature. For example, a name representing an Industry in general ,say ‘Oil Industries’, is descriptive. But, on the other hand a name like ‘ABCD Oil’ is non-descriptive as they are exclusive in nature. ‘Oil Industries’ could be applied and used by any Oil Company, however…
