Tag: Britannia
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Wrapper color leads to a dispute between Britannia and ITC: Biscuit Battles
In a recent legal showdown, ITC Limited, the makers of Sunfeast Mom’s Magic Butter Cookies, found themselves in hot water over the color of their product’s wrapper. The Madras High Court refused to overturn a prior order, preventing ITC from selling the cookies in a blue wrapper that resembled Britannia Good Day biscuits. Let’s dive…
